
Blog

Unwrapping the Magic of Gift Card Marketing
Gift cards are a powerful marketing tool for restaurants. As the holidays approach, they present an opportunity to drive revenue, attract new customers, and deepen loyalty with your existing guests.

Inspiring Guests to Celebrate at Your Bar or Restaurant
New Year’s Eve is one of the most exciting nights of the year, and it’s a golden opportunity to fill your seats, delight your guests, and ring in the new year with a bang. The challenge? Standing out in a sea of competing events and celebrations. With a little creativity and strategic planning, you can make your bar or restaurant the go-to destination for NYE revelers.

Elixir’s 21st Anniversary: A Toast to 166 Years of San Francisco History
Gem of the Mission District, Elixir is a cornerstone of San Francisco history, with 166 years of stories literally distilled into its walls. I recently had the honor of attending Elixir’s 21st anniversary celebration under its current ownership. As I sipped on their famed Celery Cup No. 1 (yummmm), I couldn’t help but marvel at the tales shared by H. Joseph Ehrmann, Elixir’s owner, about the bar’s incredible journey. Here’s what I learned.

Set the Winter Mood: How to Create the Perfect Holiday Playlist for Your Restaurant
Winter is here, and diners want more than just a meal—they’re looking for an experience. Your menu and decor matter, of course, but the right playlist pulls everything together. Music sets the mood, whether you want a cozy retreat, an elegant dinner spot, or a lively holiday hangout. Here’s how

Important Update: Corporate Transparency Act & BOIR Compliance
As we approach new reporting mandates under the Corporate Transparency Act (CTA) and Beneficial Ownership Information Reporting (BOIR) regulations, we’re here to help you be prepared and in full compliance.

Big Win for Restaurants: Federal Court Blocks Overtime Rule Expansion
Thanks to a recent federal court decision, restaurants have a reason to relax.