A Conversation With EyeSpy Marketing Director Nisha Maxwell For nearly nine years, Nisha Maxwell has guided our clients and us in marketing efforts. In our conversation, she shares how she approaches brand development, why visuals matter, and how operators can think more creatively about community, communication, and the nonstop content
Busy nights pull every team into fast decisions, and the pressure shows most in recovery moments. A guest mentions a delay. A dish misses the mark. A drink feels off. The team hesitates because they fear giving away too much or stepping outside their authority. You can remove that hesitation
Tier 1: Acknowledgment Scripts Use when the guest is signaling mild discomfort or confusion. These scripts repair tone and establish presence. No excuses. No long explanations. Tier 2: Information Scripts These scripts give one clear update. They remove guesswork and steady the table. Use when the issue is active, but
The holiday season brings a fast mix of pressure and unpredictability. A strong section loses its anchor without warning. A station falls behind before the team can respond. A callout pulls the night off balance. Restaurants stay steady when they prepare for these moments with borrowed shifts and micro cross-training.
The holiday season gives people an excuse to try new restaurants and experiences. They walk in with open minds and open wallets. They want to be surprised. They want to feel something. Your job is to design moments that stay with them long after the holidays and makes them want
Instead of a floor walk, we recommend relying on a command center that keeps the room calm on the surface while the team works in tight coordination underneath, especially during the busy holiday season. The goal is to create a visible rhythm for huddles, escalation, and recovery, so every seat
Black Friday is almost here, and many restaurants feel pressure to offer discounts. The idea comes up every year and feels safe. It also pulls your brand into a price conversation that does not serve you, and can attract one-time bargain-hunting customers who tip poorly. Your restaurant holds real worth.
Hi everyone! Mistie here. I am thrilled to introduce the new EyeSpy Management System. We’ve built a new dashboard to give operators a smoother, smarter way to manage EyeSpy services and the corresponding report data. We have some new services that we are excited to launch and some new features
We are thrilled to introduce the new EyeSpy Management System. We’re confident that it will make your mystery shopping admin easier, faster, and more rewarding. Here is what is changing and how to get the most from it. We think this is going to revolutionize your experience of our services.
Opening a restaurant takes vision, stamina, and a numbers engine that tells the truth. Laurie Aaronson and Seth Davies at AOC SF, Inc., have spent two decades building that engine with operators. AOC runs full-cycle accounting so founders can focus on the floor. That includes payroll, accounts payable, bookkeeping, and
Bi-Weekly Hospitality Business News & Strategy Advice
